Percentage-wise, New Orleans has more local businesses than most other American cities. In fact, the city has the fifth-best ratio of local to non-local businesses in the country.
So in New Orleans this year, there’s a push to make Cyber Monday more profitable for local businesses.
Mark Strella is the program manager for Stay Local, a group whose mission is to raise visibility for locally owned, independent businesses. He says when people shop online with big box retailers, very little of that money trickles down to New Orleans.