Tagged: advertising

At least 15 advertisers are expected to launch teasers for their ads running during Super Bowl XLVII. The goal is to create interest for ads without spilling the beans on the Game Day spot. Here are 5 teaser ads to seek out online before the game on Sunday:

1. Mercedes-Benz: In a spot that has gotten 5.4 million views on Youtube.com, supermodel Kate Upton wears a low-cut tank top as she oversees football players washing her car.

Tourism officials in Okaloosa County, Fla., have selected New Orleans-based Peter Mayer Advertising to design a program to attract visitors to the Florida Panhandle community.

The county includes the communities of Destin, Fort Walton and Okaloosa Island.

The agency began working with the county tourism development department in December. Its destination-marketing experience includes work with the Louisiana Office of Tourism, the New Orleans Tourism Marketing Corp., hotels and attractions such as the New Orleans Jazz and Heritage Festival.

Republican Rep. Jeff Landry says a TV ad and campaign flyer circulated by his GOP opponent, Rep. Charles Boustany, are falsely claiming that Landry's businesses didn't pay their property taxes on time.

To prove his point, Landry's campaign on Friday circulated letters from the tax offices of the St. Landry and Lafayette parish sheriffs agreeing that the taxes on the properties at issue were paid "in full and in a timely manner."