When it comes to business, we all agree on one thing: we all want to succeed. Typically we measure success numerically — the more profit we make, the better we're doing. Sure, we'd all like to make billions, but the reality is most of us are not going to turn our businesses into Facebook or Apple. For many people in business, just keeping the doors open and the lights on is succeeding.
Peter Ricchiuti's guests on Out to Lunch take whatever your definition of success is — whether it's making a fortune or just making it 'till Friday — and help you get there.
Aimee Adatto Freeman is the founder of Aimee Freeman Consulting and an Adjunct Professor of Business Studies at Tulane University. For the past 20-plus years Aimee has been concentrating on improving business results by teaching business owners and executives to communicate more effectively, with some remarkable results.
Phyllis Cassidy is the founder and director of the Good Work Network. Good Work Network provides business development services to minority and women-owned businesses. Since 2001 Phyllis and her team have worked with nearly 4,000 small businesses and helped start up or support 600 of them.
