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From Boots to Pedicabs

Grant Morris
/
It's New Orleans
Sal Palmisano of NOLA Pedicabs and Peter Ricchiuti.

New Orleans' once most-hated-man gets on his bike!

Sal Palmisano was New Orleans' Enemy Number One when he came up with the brilliant business plan to boot drivers’ questionably-parked cars.

Today he is the pioneer of a whole new set of wheels: NOLA Pedicabs.

Peter Ricchiuti is the finance professor you wish you had back in college! His insight and humor have twice made him the top professor at Tulane University's A.B. Freeman School of Business. After a successful career on Wall Street, Ricchiuti served for five years as Assistant State Treasurer and Chief Investment Officer for the State of Louisiana. There he skillfully managed the State's $3 billion investment portfolio.